Download the booking form here and book your place now!

Monday October 16

15:00 Facility tour of Berlin self storage sites
  If you intend to participate please make sure you indicate this on your booking form.


Tuesday October 17

8:00 Breakfast in Trade Show
8:45 Welcome Session
9:15 Ken Hughes

Ken Hughes is Europe’s leading Consumer & Shopper behaviouralist.   He has pioneered developments in shopper behaviour insight, particularly in biometric shopper research.


EU Survey Results with Ollie Saunders from JLL and Rennie Schafer, FEDESSA CEO


Learn how the European self storage industry is progressing through the results of the latest European Annual Survey. Is the industry heading for a new “Golden Age”, or will ongoing economic uncertainty continue to limit growth?

10:45 Morning Coffee
11:15 Peter Greer - National Storage, Australia
  Peter Greer will be telling the story of how he came to be in the self storage industry and the challenges he has faced in building Australia's largest and only publicly listed self storage business.
12:15 Lunch and Trade Show
13:45 Daniele Esposito- How Google can help your business
  Daniele is a strategic partner manager with Google in Germany and will be talking about how you can maximise your presence on the search engine while managing your budget. Daniele will hold this presentation together with Carsten Schmidt from WinLocal. Carsten will give you helpful operational best practice information!
15:00 Afternoon Tea
15:30 Development Panel

Hear from the people who are actively developing self storage sites across Europe.  What are the challenges they are facing, how do they see the growth of the industry and what have been their most challenging projects.

17:00 FEDESSA Meeting
18:30 Welcome Drinks in the Trade Show. 
19:30 Dinner at Wasserwerk. Sponsored by RADical Systems. 
  Wind down with a networking dinner at the Wasserwerk. The Wasserwerk is a 100-year-old pumping station with stunning historical industrial architecture, is the perfect setting to unwind from the day and continue to network with others in the industry.  


Wednesday October 18

8:30 Breakfast in Trade Show
9:00 Industry Panel
  Hear from real industry operators from small to medium sized self storage businesses, how they have grown their business, what they see as the challenges and outlook for the industry.
10:00 Morning Coffee
10:30 Hamish Taylor

From flat beds on BA flights to the turnaround of Eurostar and Sainsbury's Bank, Hamish Taylor drives innovation in businesses by putting the customer at the heart of any brand or offering.


Innovational Panel 


In this panel we look at two previous winners of the Business Initiative Award in more detail:

Attic Self Storage's online booking service

Easybox's remote management system

12:30 Lunch and Trade Show 
14:00 Joe Nellis -The European Economy - What Next!
  With so much happening in Europe in 2017, Joe will talk about the key influencers in the European economy and what impact they are likely to have on consumer confidence, spending and property prices.
15:00 Close and preview of the 2018 conference
15:15 Afternoon Tea
15:30 Round Tables

This is your chance to get up close and personal with some of our speakers and other industry experts on topics that are important to you. Small group discussions allow you to really delve into detail on some of the issues covered during the conference. Led entirely by the delegates it’s all about your issues and questions.

19:00 Pre Dinner Drinks. Sponsored by Basil Fry & Company.  
19:30 Awards Dinner. Sponsored by our Major Sponsors, Steel Storage. 

Celebrate the year’s achievements in the industry with the Annual Industry Awards Dinner. Always a great night loaded with entertainment, great food and wine and your final chance to network with other delegates at the event.

Download the booking form here and book your place now!