FEDESSA Conference & Trade Show 2024
Programme
Below you will find the full programme for both days, Wednesday 8 & Thursday 9 October with timings, duration and session type. Choose the day from the top and then click on a session title for more details.
Wednesday 9 October
9.15am – 10am
Celebrity Service
Celebrity Service
Session
Just imagine one question would transform the way you think and deliver your future customer service experience. This question is also a philosophy that will inspire you and your team to deliver a greater service from the amazing real life examples that ‘cost nothing, but mean the world’. You will experience the award winning ‘Celebrity Service’ philosophy to ensure you are craved by your customers, envied by your competitors and raved about in your industry.
Speakers
Geoff Ramm
10am – 10.30am
Survey Launch
Survey Launch
Session
Join Olver Close and his CBRE team along with FEDESS CEO Rennie Schafer for the launch of the 2024 European Self Storage Report. An analysis of the industry over the past 12 months, including key performance measures and significant transactions as well as a look forward to the coming year.
Speakers
Rennie Schafer
Oliver Close
11.30am – 12.15pm
Global Panel
2.45pm – 3.30pm
Celebrity Service Interactive
Celebrity Service Interactive
Session
This highly interractive session will engage and challenge you and when you leave Stockholm you will take with you a powerful technique that will breathe fresh new ideas into your future customer experiences. This one technique will have you and your business generating your own Celebrity Service moments for decades to come. The results of this technique are indeed the results! By embracing Celebrity Service you will go on to win (greater NPS scores, awards and recognition, contracts and clients won). Are you feeling creative? Are you feeling competitive? Let’s find out LIVE in Stockholm.
Speakers
Geoff Ramm
3.30pm – 4pm
The Future of Selling in Self Storage
The Future of Selling in Self Storage
Session
What does the future of selling look like in the industry? In this session, self storage sales legend Christel Land takes us back to the future to explore what the macro and micro trends are telling us about future buying behaviour. Combining demographical and technological trends with industry specifics, this session provides us with practical steps we can take today in order to be ready for the self-storage customer of the future.Speakers
Christel Land
4.30pm – 5.15pm
Debunking self storage myths
Debunking self storage myths
Session
As the self storage industry has grown in Europe and shown its durability it has also created some myths about how easy the industry is. This session will debunk some of these and explore some of the issues that face the development and operation of self storage. Including pitfalls in scaling a self storage platform, controlling costs through unstaffed stores and installing PV. What can you do on business rates? Capex on conversions vs new builds and the debate of quality vs. location, what drives value?
Speakers
Izeldi Loots
Thursday 10 October
9.45am – 10.30am
Using AI for self storage pricing
Using AI for self storage pricing
Session
Many self-storage operators rely on "gut feeling" or simple occupancy-based triggers to set prices, which can result in lost revenue in today's highly competitive environment.
Price setting is an intricate process influenced by many factors, including location, supply, demographics, unit features, move-in and move-out forecasts, new customer rates, discounts, move-in offers, competitive prices, customer lifetime value, and rent increases for existing customers.
With the shift towards digitization, Artificial Intelligence (AI) is revolutionizing the pricing strategies for self-storage facilities. This presentation explains how AI-powered Revenue Management effectively optimizes pricing for each storage unit through comprehensive data analysis and the application of predictive algorithms.
Speakers
Ahmet Kuyumcu
11am – 12pm
The skills of a modern self storage manager
The skills of a modern self storage manager
Session
Self storage is going through an unprecedented period of change and this means the role of a store manager is not the same. Here from one of the world’s leading operators on what the modern self storage manager needs to be. Including discussion on centralized sales systems, online sales versus personal contact, creating relationships with your customers to extend their stay and how to keep both your staff and customers happy and engaged in the modern digital world.
Speakers
Mike Tate
2pm – 2.30pm
Brussels update - european legislation
Brussels update - european legislation
Session
It’s an election year in the EU parliament and the UK. What impact will this have on business? Will changes in policy make it easier or harder to do business. What impending legislation is relevant for self storage. Particularly important for a self regulated industry like self storage, that is at the risk of being caught up in broader European legislative change.
Speakers
Bas Batelaan
2.30pm – 3.15pm
Economy
Economy
Session
Roger Martin-Fagg has an uncanny ability to predict economic change. Using his vast global experience, political insight and razor sharp economical mind, he is not one to sit on the fence. His insights into what to expect from the European and UK economies in this election year will be vital for all business people.
Speakers
Roger Martin-Fagg
